Beko

Beko’s vendor incentive program had no digital infrastructure behind it. Tracking which vendors sold which products, and what rewards they had earned as a result, was inconsistent and entirely manual. Vendors had no visibility into their own performance, which meant the program’s motivational value existed only on paper — it was designed to drive sales behavior across Beko’s distribution network, but without a way for vendors to see their own progress, it never fully delivered on that promise.

WebOps built a vendor loyalty mobile application that lets Beko’s retail distributors collect points by selling and scanning new products. The app handles the full product-scanning logic, a real-time points engine, points redemption, and the vendor-facing interface with live performance tracking — giving every vendor a direct, always-on view of exactly where they stand.

Beko gained a scalable, real-time channel to track and incentivize sales behavior across its distribution network. Vendors could see their progress and rewards transparently — transforming the program from an abstract promise into a visible, motivating mechanic. Sales engagement improved across the channel, and for the first time, Beko could actually measure how well the program was working.